About Rosemary
Expertise:

Over 20 years consulting with food companies and commodity boards, utilizing current food trends to enhance clients marketing objectives.

Experience:

  • Nutrition and Food Science Instructor, Diablo Valley College Culinary Arts, Pleasant Hill, CA
  • National Account Sales Manager for Avoset Foods
  • Sales and Merchandising for Rebecca Farms Eggs
  • Member International Association of Culinary Professionals
    • Degree:

      Bachelor of Science in Home Economics, Cal Poly San Luis Obispo, California

      Professional Affiliations

      • Two term president and member, San Francisco Consumer Business Professionals
      • Member San Francisco Professional Food Society

"I love the mission of creating an irresistible recipe to enhance product sales. My vision is always to make the next recipe that brings a storm of requests when removed from my clients' packaging or website."

As a test kitchen professional, I create recipes for CPG brands, develop flavor profiles and concepts for new products, and test and write product preparation directions. Trained in recipe development for the home cook, I have worked in test kitchens and R&D facilities of Golden Grain, Kikkoman, Basic American Foods and Safeway.

Every project is a challenge I can't wait to resolve, tailoring my clients' needs with originality and suitability to the marketing objective. Some examples:

  • With current research proving walnuts a source of healthy omega 3 fatty acids, The California Walnut Board asked me for main meal and side dish recipes. I updated traditional meatloaf with walnuts and peach salsa for a new version of this timeless recipe. In another savory application, I made Gremolata with walnuts, lemon zest and garlic, a versatile and healthful addition to meats, fish or vegetables. {www.walnuts.org}
  • For Häagen-Dazs® Mayan Chocolate Ice Cream, I produced eye-catching recipes for magazine ads and press releases. Jalapeno Fruit Salsa, and Ginger Fruit Salsa, each with a contrast in hot-cold and sweet-spicy, received some of their best press pick-up ever. Link to the Mayan Chocolate Sundae recipe in my recipe box.
  • A recipe for Dreyer's Frozen Fruit Bars was an interesting request for an item designed to be eaten from the stick. So when I turned the bars into beverages it became a party! A fruit bar "bar" for guests to choose their own flavors of Mojitos Margaritas and Mimosas. Link to the Frozen Fruit Bar Margarita in my recipe box.
  • For Safeway, I tested and wrote preparation directions for frozen tilapia fillets.This included freezer-to-table cooking methods without thawing, for stove-top, oven and grill in 15 minutes or less.

With attention to current trends and consumer appeal, my recipes are trendy, yet not too edgy. I strive for intriguing, without being too unfamiliar or intimidating, and healthful when appropriate to the product or promotion. My approach is 'reality recipes for real cooks' - easily achievable recipes and products, designed to encourage trial and repeat purchase.

I remember as though it were yesterday when my kindergarten teacher said, "Rosemary, you need to play somewhere other than the kitchen or the grocery store." I was devastated. There was nothing else I wanted to do! Now my kitchen and my client's R&D facilities are my playgrounds for recipe and product concept development.